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Red Sea Global

Where cinematic storytelling meets conversion

99%

Video Completion on YT & Snap

177%

Increase in Lead Conversion

128%

Session Conversion Rate on Snap

Approach

Red Sea Global partnered with Beautiful Destinations to launch "We Saved A Place For You". This is a full-funnel campaign built to turn awareness into bookings.

We engineered the production as a modular asset factory. Every piece of content was formatted for performance: vertical short-form for Meta, TikTok, and Snapchat; premium cuts for YouTube and LinkedIn; display-optimised assets for programmatic and OOH.

The creative strategy ran three parallel tracks: hero content to inspire, occasion-based moments for relevance, and offer-led assets to convert. Our creator-led approach captured the Red Sea's beauty while maintaining brand consistency across every channel.

Results

The campaign drove 250K+ video views across platforms and delivered efficiency at every stage of the funnel.
 
Pinterest added strong lower-funnel volume at low cost, while LinkedIn delivered premium reach and quality leads.
 
Facebook and Instagram provided scale and engagement, creating a balanced mix of awareness, conversion, and brand lift across global markets.

Furthermore, we drove:
 
  • 99% video completion rate on YouTube & Snapchat
  • 128% session conversion rate on Snapchat
  • 177% lead conversion lift vs. baseline

Impact

The campaign established Red Sea Global as one of the Middle East’s most forward-thinking destination brands, connecting luxury travellers with a new vision of Saudi Arabia’s sustainable tourism future.

By aligning full-funnel media with format-optimised storytelling, the brand saw measurable growth in awareness, engagement, and qualified leads — driving real travel intent, not just impressions.

“We Saved A Place For You” became a model for how destination marketing can merge cinematic storytelling with performance media, proving that authenticity and efficiency can coexist at scale.

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