Capturing the experience between the destination and hotel
40%
Reduced Content Expenses
10x
Increased Content testing
60 to 14 days
Content Delivery Time
Approach
Grew from a single hotel pilot to becoming Accor's global travel content production partner, creating over 1,000 assets across 50 hotels in the Middle East Africa Asia-Pacific (MEA APAC) and multiple brands.
Results
Significant cost reductions, increased scale of content and reduced content creation times delivering massive ROI versus prior production partners.
Impact
Our holistic hospitality marketing strategy led to MEA APAC becoming Accor’s fastest growing region in 2023.
