Launched in April 2025 by the Dubai Department of Economy and Tourism in partnership with Beautiful Destinations, the BD Academy is redefining travel storytelling. This first-of-its-kind platform brings together education, tourism, and real-world campaigns to train the next generation of elite creators—amplifying Dubai’s story through culturally rich, visually powerful content.
In 2025, 2 cohorts officially wrapped. This marks a powerful proof point for our vision to invest in the next generation of global creators. Over two 12 week stints, the creators immersed themselves in Dubai's diverse cultural landscape, creating high-impact, visually stunning content that reflects the city's modern identity.
From the desert dunes to the urban skyline, the work they've produced sets a new creative benchmark and signals what's possible when talent, training, and tourism align. This first class didn't just graduate, they elevated what it means to tell a destination's story.
Cohort 2
Cohort 2
Understanding composition, shot planning, camera techniques, and filming for impactful content.
Mastering editing software, sequencing, color grading, and creating a cohesive narrative.
Integrating sound effects and music to enhance storytelling.
Exploring visual effects and AI tools to elevate content creation.
Understanding creative briefs, audience targeting, production workflows, budgeting, and industry regulations.
Guidance on continuing growth and building a career in travel content creation.
Arthur (Cohort 1)
LatviaHugo (Cohort 1)
FranceOlessia (Cohort 1)
CanadaEthan (Cohort 1)
United StatesAkshay (Cohort 2)
IndiaDaniel (Cohort 2)
UKI came to the Academy to learn filmmaking and expand beyond photography, but I left with far more than new technical skills. Being surrounded by the right people and learning from some of the best in the industry showed me what’s possible when growth is intentional. In just a few months, I experienced a level of progress that would have otherwise taken years. Through constant encouragement to step outside my comfort zone, I grew more confident in my work and in myself. The mentorship helped me find clarity in my voice and my place within the travel content creation space.
Aya (Cohort 2)
AustriaBeautiful Destinations Academy was a turning point in my creative journey. Beyond the technical growth, it pushed me to think bigger about storytelling, discipline, and how to position myself at a higher level in this industry. For a filmmaker, the Academy is truly a dream. Spending 3 entire months with deeply passionate creators and guided by people who genuinely care about elevating talent. What Beautiful Destinations is building is special. They're not just teaching, they’re giving creators the space and opportunity to believe bigger and pursue their vision at the highest level. Forever grateful for this experience.
Orie (Cohort 2)
FranceThe academy was challenging in the best way. Each week new locations and briefs pushed me technically and creatively. The best part of it was the community, working side by side with talented filmmakers and mentors was an incredible experience. We problem solved, laughed, shared knowledge and built lasting friendships. I came to the academy with doubts about my place in the industry, I left with clarity and confidence and a network of friends and creatives I can continue to learn from and work with.
Jyoti (Cohort 2)
AustraliaTyler (Cohort 2)
CanadaLaura (Cohort 2)
AustriaKenny (Cohort 2)
Canada